When you create a store on the system, you are given the option to create two different store types.
The choice is between a single product vs multi product store.
The option screen will look like this:
A multi product store is designed for stores where your customers will have lots of choice, perhaps monetary vouchers, experience vouchers, events and more.
The store front would look something like this:
Whereas a single product store is designed for stores in which you will only ever be selling a single product, this is typically designed for businesses looking to sell monetary vouchers or gift cards only. This changes the visuals of the store and puts customers directly on the product page.
A single product store would look something like this:
